The Mobile Shop
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"More Savings More Points" runs down a pink background repeatedly underneath the official PC Optimum Moredays logo lockup.
"More Savings More Points" runs down a pink background repeatedly underneath the official PC Optimum Moredays logo lockup.
"More Savings More Points" runs down a pink background repeatedly underneath the official PC Optimum Moredays logo lockup.
Apple iPhone 16 Ultramarine
Rogers
Apple iPhone 16
Earn up to
100,000

on select 2-year activations and upgrades***

View offer
Samsung - Galaxy S25
Rogers
Samsung Galaxy S25
Earn up to
150,000

on select 2-year activations and upgrades***

View offer
White President's Choice Financial logo above a white circle on a red background containing "175 GB FOR $40/MO with select carriers".
White President's Choice Financial logo above a white circle on a red background containing "175 GB FOR $40/MO with select carriers".
White President's Choice Financial logo above a white circle on a red background containing "175 GB FOR $40/MO with select carriers".
Cardholders Only plan offer
 
Limited time only! Speak to a Mobilist in store.*
Book your appointment
White President's Choice Financial logo above a white circle on a red background containing "100 GB FOR $45/MO with select carriers".
White President's Choice Financial logo above a white circle on a red background containing "100 GB FOR $45/MO with select carriers".
White President's Choice Financial logo above a white circle on a red background containing "100 GB FOR $45/MO with select carriers".
Plan with new phone
 
Cardholders exclusive offer. Limited time only! Speak to a Mobilist in store.*
Book your appointment
Apple iPhone 16 Ultramarine
Rogers
Apple iPhone 16
Earn up to
100,000

on select 2-year activations and upgrades***

View offer
Samsung - Galaxy S25
Rogers
Samsung Galaxy S25
Earn up to
150,000

on select 2-year activations and upgrades***

View offer
White President's Choice Financial logo above a white circle on a red background containing "175 GB FOR $40/MO with select carriers".
White President's Choice Financial logo above a white circle on a red background containing "175 GB FOR $40/MO with select carriers".
White President's Choice Financial logo above a white circle on a red background containing "175 GB FOR $40/MO with select carriers".
Cardholders Only plan offer
 
Limited time only! Speak to a Mobilist in store.*
Book your appointment
White President's Choice Financial logo above a white circle on a red background containing "100 GB FOR $45/MO with select carriers".
White President's Choice Financial logo above a white circle on a red background containing "100 GB FOR $45/MO with select carriers".
White President's Choice Financial logo above a white circle on a red background containing "100 GB FOR $45/MO with select carriers".
Plan with new phone
 
Cardholders exclusive offer. Limited time only! Speak to a Mobilist in store.*
Book your appointment
the best place for PC Optimum members shop mobile
the best place for PC Optimum members shop mobile
the best place for PC Optimum members shop mobile

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LET OUR MOBILISTS HELP YOU FIND YOUR BEST DEAL - BOOK AN INSTORE APPOINTMENT
LET OUR MOBILISTS HELP YOU FIND YOUR BEST DEAL - BOOK AN INSTORE APPOINTMENT
LET OUR MOBILISTS HELP YOU FIND YOUR BEST DEAL - BOOK AN INSTORE APPOINTMENT
Redeem points to save on a new phone

Lower the price of any new phone by redeeming PC Optimum points in-store. Learn more
PC Optimum

The Mobile Shop difference

Learn about us
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Ultimate rewards

Enjoy exclusive offers for PC Optimum members

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More choice

Pick from a variety of phones and plans, internet, and TV from the leading providers

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One-stop shop

Located in your grocery store with 200+ locations

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Expert advice

Best-in-class experts to help you find the best deal for you

Bundel TV and Save
Bundel TV and Save
Bundel TV and Save
Bundle internet & TV packages
Find the best internet option in your area on one of Canada’s best networks.
See Internet & TV

Contact us

Live chat with a Mobilist
Our live Mobilist team is available to answer your questions from 10am – 9pm EST, 7 days a week.
Three Mobilists laughing
Three Mobilists laughing
Three Mobilists laughing
Find The Mobile Shop nearest you
Come visit us in store to easily compare phones and plans to find the best one for you.
Two Mobilists looking at monitor
Two Mobilists looking at monitor
Two Mobilists looking at monitor
Find a store
Legal Details

***Subject to credit approval. Bonus PC Optimum points earned vary by device and plan. PC Optimum points will be deducted for any returns. Product availability may vary by store. We are not obligated to award points based on errors or misprints. Find the nearest store at themobileshop.ca/en/locations. Offer subject to change without notice. The Mobile Shop is a division of Loblaws Inc.

*With auto-pay and program discount for 24 months when you activate and bring your own device. Terms and conditions apply. Subject to change. See in store for full details.

The Mobile Shop™ is a division of Loblaws Inc.

Contact our Head Office:
The Mobile Shop
600-500 Lakeshore Blvd. West
PO Box 600
Toronto, Ontario M5V 2V9